In plain English
A reported selection of a search result that leads towards another page or feature.
Why it matters
This instrument can help answer a focused measurement question when it is connected to a real objective and read alongside relevant context.
Example
A small organisation records this signal for a defined page and period, then compares it with related instruments before deciding whether to investigate a change.
Common misunderstanding
A search click and an analytics visit use different definitions and may not match exactly.